Memphis, Tenn. – March 15, 2018 – A S Hospitality and its parent company, Dexter Solutions, are pleased to welcome Ashleigh Mason, as VP Business Development & Marketing Services, and Scott Altman, as VP Business Development & Market Expansion. These additions to the company’s Leadership Team fuel the Company’s strategic growth plan through their accountability for all sales, marketing, and business development efforts. A S Hospitality, a brand execution partner to the hospitality industry, is a leader in brand-optimized print, promotional and guest experience touch points for hotels, resorts, restaurants, clubs and spas. The Company has invested heavily in the expansion of its platform of services and is poised to bring this enhanced value proposition to a wider audience.

Ms. Mason comes to A S Hospitality/Dexter Solutions from GF Management, a leading hospitality management company where she was the VP of Development Strategies. Prior to her nine years with GF Management, she held roles in hospitality management and marketing, food and beverage, and hotel operations. In her role with Dexter Solutions she will be responsible for the Company’s marketing efforts, developing new growth and branding strategies, and for enhancing the Company’s client relationships.

Prior to joining A S Hospitality/Dexter Solutions, Mr. Altman was the Director of Sales for Key Accounts for O2COOL, a leading designer, manufacturer and distributor of creative consumer products, driving their entry into new markets. In his role as VP Business Development & Market Expansion, MR. Altman will oversee Dexter Solution’s sales operations, manage the sales team, and lead efforts to break into new vertical markets. He has spent his entire career in sales, with experience in the promotional and merchandising space.

In addition to welcoming Ms. Mason and Mr. Altman, the hospitality-focused expansion efforts include the promotion of Karen Trendell to VP Hospitality Operations & Customer Experience. In her expanded role she will manage the entire end-to-end customer experience. The elevation of this role shows the Company’s focus on customer service and its commitment to fostering long standing client relationships. Ms. Trendell has been with Dexter Solutions for more than five years and has been an integral part to the Company’s most recent successes in integrated program development and delivery.

“The market dynamics in hospitality demand that leading brands enhance value at all levels while at the same time responding to shifts in ever shorter time frames. Our focus on an integrated design-and-deliver model gets that done more effectively by leveraging our scale, experience, and technology”
– Mark Zimmerman, CEO of A S Hospitality’s parent company, Dexter Solutions

A S Hospitality specializes in developing custom programs, strategic project planning, brand identity management, marketing communications and custom fulfillment services for some of the nation’s largest hospitality brands. For more information about A S Hospitality, please visit

Get to know the team

Scott Altman

Ashleigh Mason

Karen Trendell